GROWING YOUR BUSINESS: Finding and hiring the right people, Part 1

Growing your businessby Dan Beaulieu
Business consultant

Part 1

One of the more pressing problems that small business owners have is finding, hiring, and most importantly keeping the right people. This has been an issue with small business for years, and it seems that it is an issue that never really gets solved. I have done some research on this and then talked to a number of people who seem to have good people around them and these are the suggestions I have come up with.

Read on, hopefully they will help you.

  • Promote the good aspects of working for your company: Make sure your company has a good reputation. Not only in terms of your market but in terms of being a good company for which to work. There are even websites now where employees can go and review what it’s like to work for your company. If you have employees who are content, ask them to post a review.
  • Offer a referral fee to your employees: Reward them for recommending a good candidate. Pay them a fee if the candidate works out
  • Don’t just offer them a job, offer them a career: This is critical. Let them know from the very beginning they can make a good living working in your business. Let them see the future and how bright it can be if they do a good job.
  • Offer flexibility: Yes, offer as much flexibility as you possibly can. Especially in these hard times. Try to meet your employees’ needs. People have kids, people have obligations. It’s part of our job as business owners to try to navigate these tricky schedule waters. If the candidate is someone you want on your team then try to make their schedule and your needs work. This one is not easy, but it can be a key to getting the best people on your team, especially right now.
  • Create a sense of mission: Show them the bigger picture. Share your vision of being the best company in your field, whether that be the best pizza restaurant, or the best landscaping company, show them a mission and vision of being the best. This is one of the best ways to get them not only motivated, but in for the long haul.

One certainty is that a company, any company, is only as good as its people. And its people are only going to be as good as you and your company motivate them to be. And in the end that’s the best way to grow your business.


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