TOCmedia to host three new social-media marketing business-breakfast events

TOCmedia will host three new social media marketing business-breakfast events, “How to Recruit & Retain Top Talent on Social Media.” The series will kick-off on Friday, January 31, at Thomas College, on West River Road, in Waterville.

TOCmedia, the Waterville-based digital marketing firm, has announced the next three upcoming presentations in its popular “Social Media Breakfast Central Maine” (SMBCME) series of business-breakfast presentations. Hosted by Tracy O’Clair, President/CEO of TOCmedia, the social-media marketing business-breakfast series is designed to empower local business, nonprofit, and entrepreneurial marketers. The series is sponsored by The Harold Alfond® Institute for Business Innovation at Thomas College.

Each “Social Media Breakfast Central Maine” presentation will spotlight 2020’s best practices in social-media marketing, as revealed by a speaker from one of Maine’s most marketing-savvy business organizations or nonprofits.

The first presentation, on Friday, January 31, will feature Rob Gould and Katie Denoia, Director of Public Relations and Strategic Communications Specialist, respectively, at WEX Inc., who will speak on the topic “How to Recruit & Retain Top Talent on Social Media.” Rob and Katie will reveal today’s most savvy social-media tactics for highlighting your organization’s culture, increasing engagement with great future employees, and showcasing why you offer a great place to work.

Subsequent Winter 2020 SMBCME speakers will be Anthony Ronzio, Director of Digital Strategy at Colby College, who will present “Going Digital in a Physical World” on Friday, February 28; and Luke Labree, Chief Marketing Officer at Dennis Paper & Food Service, speaking on the topic “The Secret to a Successful Social Media Strategy” on Friday, March 27. Each of the SMBCME speakers was carefully selected for his/ her distinctive talent, social media expertise, and ability to illuminate and share empowering advice and insights to marketers in today’s rapid-paced, constantly changing digital-marketing landscape.

Each SMBCME event will be held in the Spann Student Commons, at Thomas College, 180 West River Road, in Waterville. Advance registration and payment of $15 is recommended for your convenience at The admission fee includes breakfast and coffee, plus a 30-minute business-networking opportunity from 7:30 to 8 a.m. For more information, please visit or call Tracy O’Clair at (207) 512-0532.

Tracy O’Clair, President/CEO of TOCmedia and a certified Constant Contact solutions provider, founded her digital marketing firm in 2009 and launched the “Social Media Breakfast Central Maine” series of educational presentations in 2014. TOCmedia serves businesses and other organizations who want to successfully spotlight their brand, enhance their growth, and heighten their visibility through social-media marketing management, email marketing, digital advertising, and blogging solutions. For more information, please visit .

Named for Maine’s premiere entrepreneur and innovator, The Harold Alfond® Institute for Business Innovation at Thomas College has been established to spur economic vitality in Central Maine by nurturing the very talent that will assist in the creation of both jobs and wealth for the area. The institute provides the platforms from which instruction, training, events, mentoring, and access to talent are all made available within the context of entrepreneurship and innovation. For more information, please visit


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